Articles

9th June 2021

Corporate Brand Identity Matrix – latest YouTube video

Following our first YouTube Community Poll, we have released our latest content for the channel. The video is a short explainer that introduces the Corporate …

1st June 2021

Optima Training channel first YouTube poll result

We recently ran our first YouTube poll. We wanted to see what content you would most like to see in our next video for the …

When Room Conditions Matter More Than the Agenda

Creating the conditions for learning, performance and good thinking We spend a lot of time talking about how to improve performance. Investing in leadership development, …

28th May 2026

Making SMART goals actually work

Most managers will tell you they understand SMART goals. Ask them what SMART stands for and you’ll usually get two or three confident answers… followed …

2nd March 2026

Sustainability as a design choice

How sustainable is your business model… really? It’s a question many organisations raise, but few feel confident answering. In our work at Optima Training, we …