Articles

When Room Conditions Matter More Than the Agenda

Creating the conditions for learning, performance and good thinking We spend a lot of time talking about how to improve performance. Investing in leadership development, …

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Making SMART goals actually work

Most managers will tell you they understand SMART goals. Ask them what SMART stands for and you’ll usually get two or three confident answers… followed …

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Sustainability as a design choice

How sustainable is your business model… really? It’s a question many organisations raise, but few feel confident answering. In our work at Optima Training, we …

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New Blocks on the BMC

You’ve probably seen the Business Model Canvas (BMC) before. It’s one of those tools that actually works well in the real world, and one that …

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Unlocking Innovation with the SCAMPER Technique

Innovation doesn’t always mean starting from scratch. Sometimes, the most powerful ideas come from rethinking what already exists. One of the most effective tools for …

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Business review of 2025 (so far)

The business review is a regular thing for us, but in a first for Optima Training we decided to do it differently. Rather than write …

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